2 Became 4 was founded in 2003 when as parents, we realised that modern family life with small children was extremely hectic, but nobody was focused on providing products to help to make family life easier. Our goal was to exclusively sell specific tried and tested products that we source from international suppliers and that offer parents something better in terms of enabling them to participate in everyday activities with their children with less hassle and more enjoyment.

Initially focusing on the needs of families with twin and multiple children, we launched our product line with the extremely popular EZ-2-Nurse feeding cushion which has now become the essential product for any parent of newborn twin and multiple babies. We later discovered Austrian pushchair manufacturer Marco, who had a reputation for developing innovative products designed to be useful in the modern world. No product encapsulated this more than their recently developed Marco Sky pushchair which like Marco themselves, was little known outside of mainland Europe.

2 Became 4 are now the exclusive UK and Ireland distributors and importers of Marco products. In addition to our specialist retail focus on twin and multiple parents and child minders, 2 Became 4 market and support Marco's products for these markets.

At 2 Became 4 our philosophy is simple, our customers are our life. We combine this with the best in business efficiency and service and provide innovative products such as the Marco Sky. We deliver trusted value and a quality service to you, our customers. 

Based in Reading in Berkshire, 2 Became 4 is privately owned and operated by it's founders, husband and wife team Fiona and Sean Crouch.

Fiona Crouch, as well as being mum to 4 young children including twins, has a background in Nursing and in sales and marketing in the Medical industry. Fiona brings a wealth of empathy and operational expertise to 2 Became 4. Fiona is 2 Became 4's Managing and Operations Director.

Sean Crouch, has more than 20 years experience in the high technology industry, specialising in helping businesses maximise their process efficiencies and increasing their business effectiveness. Sean's all-round understanding of sales, marketing and technology and it's role in enabling efficient and effective business has enabled us at 2 Became 4 to build a solid and sustainable business model and offer second-to-none value to our customers and suppliers.

Our mission and values are:

• Helping families with small children to get the best out of life by making life easier.
• We sell products and provide information that helps the families of small children including twins and multiples, to better manage the quality of their family life and enjoy activities together.
• We build close, trusted and professional relationships with our business partners and we expect the same in return. 
• We provide outstanding service to our customers.
• We use technology intelligently, to streamline our efficiency and maximise our effectiveness and the value we deliver to our customers.